Dear Vapeloft Family,
Remember those childhood games where the rules would suddenly change mid-play? That’s a bit how international trade feels these days! As a proudly Canadian company with roots stretching back to 2013, we believe in keeping things real with you. So, let’s have an honest chat about these new U.S. tariffs and what they mean for all of us in the Vapeloft community.
What Just Happened? Breaking Down the New Tariffs
On March 4, 2025, our neighbors to the south implemented some significant changes to how they handle goods coming from Canada. The United States has placed a hefty 25% tariff on a wide range of Canadian products crossing the border. Energy products got a slightly better deal with a 10% tariff, but that’s still a substantial change from previous arrangements.
These tariffs didn’t appear out of thin air, of course. They’re part of a complex economic chess game being played on the global stage. The U.S. administration points to various economic concerns, including trade balances and domestic industry protection, as the driving forces behind these decisions.
Good News for Our Canadian Vape Enthusiasts
First, let’s start with the silver lining – and it’s a big one! If you’re sipping your morning coffee in Toronto, relaxing in Vancouver, or braving the winter in Montreal, you can breathe easy. These tariffs will not affect your Vapeloft experience one bit.
Why? We’re Canadian through and through. Our operations, from our supply chain to our distribution centers, are structured in a way that these tariffs simply don’t touch us domestically:
- We source our products either from Canadian manufacturers or from international partners outside the U.S. tariff scope
- Our warehouses and fulfillment centers are all based in Canada
- Our pricing strategies have built-in buffers for market fluctuations
What this means for you is simple: the vaping products you know and love will continue to be available at the same competitive prices you’ve come to expect from us. No surprise price hikes, no sudden “out of stock” notices due to supply chain disruptions.
For Our Friends South of the Border
Now, for our valued U.S. customers – we need to have a slightly different conversation. These new tariffs do present some challenges for products heading south across the border.
When goods travel from Canada to the U.S., they now face that 25% tariff, which unfortunately could translate to higher prices on your end. Think of it as an unexpected toll booth that suddenly appeared on the highway – the journey costs more, even though the destination remains the same.
But here’s where we want to reassure you: we’re not just sitting back and accepting this new reality. Our team is actively working on creative solutions:
- We’re exploring potential partnerships with U.S.-based fulfillment centers to bypass these tariffs
- Our procurement team is investigating alternative supply routes that could help offset additional costs
- We’re looking into restructuring some of our product bundles to provide better value despite the new trade landscape
Beyond the Numbers: The Vapeloft Philosophy
This situation has reminded us of something important – something that’s been at the core of Vapeloft since we first opened our doors back in 2013. We believe that good business isn’t just about transactions; it’s about relationships.
When we founded Vapeloft out of a small Toronto space with just a handful of product lines and a vision for something better, we made a promise: to always be transparent with customers, even when the news isn’t ideal. That’s why we’re having this conversation today.
Over the years, we’ve weathered changing regulations, supply chain hiccups during the global pandemic, and evolving market demands. Through it all, our community – that’s you – has stood by us, and we’ve grown stronger together.
What’s Next? Our Action Plan
So where do we go from here? Here’s our roadmap for navigating these choppy waters:
- Immediate Price Protection: We’ve implemented a 30-day price protection policy for all U.S. orders placed before April 5, 2025. This gives you time to stock up at current prices while we refine our strategy.
- Enhanced U.S. Customer Support: We’ve expanded our customer support team with dedicated specialists for U.S. customers to address any concerns about these changes.
- Transparent Updates: We’ll be sending monthly updates on our progress in mitigating these tariff impacts, with complete transparency about what’s working and what isn’t.
- Community Input: We’ll be launching a survey next week to gather your thoughts on potential solutions. Your voice matters in shaping our approach.
Beyond Business: The Bigger Picture
While we navigate these changes, it’s worth reflecting on how interconnected our world truly is. Trade policies might seem like distant political decisions, but they ripple through communities and businesses in very real ways.
At Vapeloft, we remain committed to fostering the vibrant cross-border community that makes our industry so special. The current challenges are just that – current. Trade relationships evolve, policies shift, and we’ll continue to adapt alongside them.
A Personal Thank You
Before I wrap up this longer-than-planned update (thanks for sticking with me!), I want to share something that keeps us going. Last week, I was reviewing some of the customer feedback we’ve received over the past year, and one comment stood out: “Vapeloft doesn’t just sell products; they provide peace of mind.”
That comment perfectly captures what we strive for every day. Whether you’re in Winnipeg or Wisconsin, your experience with us should be seamless, enjoyable, and worry-free. These tariffs are just another challenge in delivering on that promise – a challenge we’re ready to meet.
Thank you for being part of our story. Your continued support means the world to us, and we’re committed to navigating these changes together.
Clouds of gratitude,
The Vapeloft Team
Have questions about how these tariffs might affect your specific orders? Our team is here to help! Contact us here
